Step 01
Connect your LSA accounts
Authorize LeadUp with Google and select the Local Services Ads accounts you want to manage.
Automate Google LSA messages with an AI responder that replies quickly, handles intake and follow-up, qualifies each opportunity, and hands the complete conversation to your team.
New LSA message
Brightside Plumbing · Brooklyn
Service
Water heater repair
Location
Brooklyn, NY
Status
Intake in progress
End-to-end autopilot
Intake, qualification, lead rating, and handoff
Always listening
Reply while the team is busy or offline
Ranking-aware
Help keep average response time low
Performance focused
More qualified volume and a lower CPQL
This is more than a generic instant reply. LeadUp’s LSA message autoresponder uses each business’s context to keep the conversation useful while your team stays in control.
Step 01
Authorize LeadUp with Google and select the Local Services Ads accounts you want to manage.
Step 02
Set each business’s services, service areas, intake questions, qualification criteria, and handoff rules.
Step 03
The LSA responder engages new message leads, collects the missing details, follows up, and evaluates fit.
Step 04
Send contact details, conversation history, requested service, urgency, and lead quality to your team or CRM.
A customer may contact several Local Services Ads providers about the same job. When multiple businesses receive the opportunity, a fast, useful response helps your company stand out while the customer is still choosing whom to hire.


Google lists responsiveness to customer inquiries as an ad-ranking factor and average response time as part of profile quality. A fast Google LSA automated response can protect more than one conversation. It can support a healthier, more competitive profile over time.
LeadUp keeps an AI LSA responder ready for each new message, helping your business respond to LSA leads faster when the team is busy or offline. Read Google’s Local Services Ads ranking guidance.
LeadUp handles the intake conversation and the lead rating in one continuous workflow, so the repetitive work does not return to your team.
Instant reply
Engage the new message lead
AI intake
Collect service and contact details
AI rating
Qualify and explain lead quality
Clean handoff
Deliver the context downstream
More qualified volume
Handle more LSA conversations without adding inbox work
Lower cost per qualified lead
Turn a greater share of paid message leads into real opportunities
Stronger LSA operations
Support fast response and consistent lead-quality signals
Practical answers about AI replies, follow-up, account setup, human takeover, qualification, and CRM delivery.
A Google LSA message autoresponder is software that replies to new message leads from Google Local Services Ads. LeadUp goes beyond an initial acknowledgment by asking intake questions, collecting lead details, following up, applying qualification criteria, and preparing the conversation for a human handoff.
Connect your Local Services Ads accounts to an LSA autoresponder that monitors new message leads, sends a useful first response, collects the information your team needs, and follows up when the conversation is incomplete. LeadUp automates that workflow while allowing a person to take over at any time.
LeadUp connects through Google OAuth. Sign in with your Google account, authorize LeadUp, and select the Local Services Ads accounts you want to manage from your manager account (MCC).
Yes. Each business can have its own services, service areas, intake questions, and handoff rules. The qualification framework itself stays consistent across all clients.
Yes. LeadUp handles the intake conversation, collects the required fields, applies the same built-in qualification framework across all clients, and can create and submit the lead rating automatically. Teams can also choose to review, edit, and submit ratings themselves.
Yes. LeadUp can send follow-up messages to keep an incomplete or promising intake conversation moving without requiring your team to monitor every thread manually.
Yes. Google LSA message fanout allows a customer to contact multiple providers with the same request. Because several businesses may receive the opportunity together, a fast and useful first response can help a provider stand out.
Google lists responsiveness to customer inquiries and average response time among the factors used for Local Services Ads ranking and profile quality. LeadUp keeps an AI agent ready to respond to new message leads, including when the team is busy or offline.
Yes. Your team can pause AI automation and take over a conversation when the lead is ready or the situation needs personal attention.
LeadUp is designed for intake and qualification. It can collect a preferred time and other scheduling details, but it does not promise availability, confirm an appointment, set pricing, or make business decisions on the company’s behalf.
Yes. Agencies can connect and manage multiple client accounts in one place. Each client keeps its own business context, intake flow, and downstream workflow while LeadUp applies one consistent qualification framework across all accounts.
LeadUp can pass contact information, requested service, service location, urgency, preferred timing, conversation context, collected custom fields, and qualification results into a CRM or lead workflow.
Practical resources on LSA lead quality, performance, ranking, spam, credits, and campaign operations.
A practical operating guide to LSA messaging, from notifications and response-time calculations to qualification, follow-up, measurement, and automation.
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